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Neetu Singh

Founder & MD


"Face of Change"

Femina March 2021

"Brand Leader of Asia"

Audited by PwC

"Amongst top 10 Women Entrepreneurs in Art, Craft & Design"

Women Entrepreneur India

“Amongst India’s 30 Famous Women Entrepreneurs in 2020”

Prime Insight

“Prestigious Award for Innovative Jewellery”

State Awards

“Samman Patra for promotion of Indian handicrafts”

Govt. of India

"India's most valuable designer of the year 2017"

India Leadership Conclave


Busy breaking a new ceiling every year, while rising to such prominence with her vision, Mrs. Neetu Singh, an entrepreneur, a garment manufacturer and a fashion designer with 14 years of experience has been at the forefront of influencing an entire generation of women. As Founder & MD, successfully launching 3 verticals under the brand name SINI, she is the sole powerhouse behind a workforce of 5000 artisans across multiple states catering to 50 countries. Apart from serving as an empaneled designer with Fashion Design Council of India (FDCI) and Ministry of Textiles, Govt. of India, she significantly contributes to the upliftment of women in our society by creating an empire which provides a permanent employment as well as skills to underprivileged women.


A post graduate in Physics from Delhi University, Mrs. Neetu, pursued her natural affiliation towards fashion by undergoing a degree in Fashion Designing and creating a niche for her entrepreneurial endeavor.

Kick-starting her journey with an NGO - ‘Aastha Foundation’ in 2005, she went onto creating a thriving export house of garments & fashion accessories – ‘Sini Designs Pvt. Ltd’ in 2011. Her determination, passion and zeal resulted in the creation of a world-class setup which slowly encompassed variety of verticals like ‘Sini Lifestyle, Sini Jewels and a CSR Initiative – Sini Foundation’.


With a vision to create an empire of empowered women, complementing her brand is her enthusiasm towards sustainable fashion which she infuses in her companies. Environmentally conscious, she safeguards the larger interest of the globe while taking every decision. She has successfully revived the Indian Art while generating employment opportunities and single handedly changing the lives of many. 

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